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PRIMETIME Elisabeth Isakova PRIMETIME Elisabeth Isakova

PRIMETIME March 2025

Welcome on PRIMETIME Watchmaking in the News. We're back to our "no guest" classical version for this edition, but nonetheless, with plenty of stories to share and watches to talk about.

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General News Elisabeth Isakova General News Elisabeth Isakova

Latest Business News & State of The Watch Market

The Eighth Annual Swiss Watches report by Morgan Stanley and LuxeConsuilt is here. We invited Oliver Müller to break down the key events of the past 12 months and explore what’s next based on current watch market trends. Our longest video ever—but we simply couldn't leave out this vital insight!

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