A young and highly inspiring Swiss brand hailing from Geneva: ID Genève Watches.

ID Genève Watches have demonstrated remarkable commitment as they stand among the pioneering proponents of sustainable watchmaking, having crafted timepieces exclusively from 100% recycled materials for a couple of years.

Our Watch Club had the privilege of hosting the co-founders, Cédric Mulhauser and Singal Depery, who made several exciting announcements, which mark a pivotal moment in the journey of ID Genève Watches.

Firstly, they unveiled their latest creation, the "Circular C" model, which is crafted from a unique carbon composite with recycled fibre, developed at the Swiss Federal Institute of Technology in Lausanne.

Additionally, ID Genève Watches became the first Swiss luxury watch brand to be granted Certified B Corporation status.

This signifies their unwavering commitment to the highest standards of verified social and environmental performance, as well as transparency in their operations.

Furthermore, this year, ID Genève Watches successfully raised CHF 2 million for their cause, focused around the principles of a circular economy.

And this remarkable milestone was achieved with the support of a renowned actor, known for his tireless dedication to environmental preservation.

So, watch our video to learn more about ID Genève Watches and see their fantastic timepieces.